A collection inspired by the SMEG refrigerator sounds bizarre, but knowing it’s in the hands of designer Rich Mnisi means it will be something to be marvelled at come the second SA Menswear week.
1) Describe your brand in a sentence
OATH Studio is a passionate expression birthed through design.
2) Tell us about the collection you’ll be showing at SAMW
It’s a very structured collection mixed in with eastern influences, the Smeg refrigerator motivated the silhouette, colour palette and details. It’s a question of function and visual interpretation.
3) What inspires you daily?
Passion, people and their cultures as well as creative activity.
4) Finish the sentence, menswear in South Africa is…
Gradually developing it’s own legs and deserved hype.